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Introducing Ceramide Overnight Firming Mask
Visibly Lift, Firm and Tighten Your Skin’s Appearance While You Sleep
Aging is inevitable, but the good news is that aging gracefully is now easier than ever with Elizabeth Arden’s new Ceramide Overnight Firming Mask. Providing the ultimate beauty sleep, this lightweight, luxurious, and highly specialized mask works directly with the skin’s nighttime renewal process to help improve skin’s appearance while you sleep.
The skin is regulated by a biological rhythm known as the circadian clock which is based on the day-night cycle and serves as an important regulatory function that cells need to revitalize and regenerate. Skin’s sebum secretion, water loss, pH and temperature change within this 24 hour period. As we age, the skin loses collagen and elastin, essential qualities that make it look plump, soft and beautiful, and its natural ceramide, amino acid and moisture levels decrease. These lead to the weakening of the skin’s protective barrier as well as the thinning and sagging of the skin’s outer layer. Anti-aging skincare regimens work throughout the day to help combat all of these factors, but the optimal time for greatest skincare benefits is at night.
When the body is in a deep, restful sleep, the skin’s metabolism increases and cell turnover and renewal escalates. It’s during this critical stage of the sleep cycle that Ceramide Overnight Firming Mask imparts the skin with maximum repairing benefits to skin’s appearance. Innovative Alfalfa Extract supports its natural nighttime bio-rhythm, while Hyaluronic Acid coupled with a Moisture-Sealing Technology continuously hydrates throughout the night. Ceramide Overnight Firming Mask is clinically proven to intensely hydrate and lock in moisture for up to 8 hours, and to restore skin’s natural moisture barrier for a refreshed appearance by morning.
In addition to reinforcing skin’s natural nighttime repair cycle, Ceramide Overnight Firming Mask’s advanced formula infuses skin with a combination of 12 essential amino acids and vital minerals, for visibly firmer, lifted looking skin. Exclusive fragrance technology is proven to induce a sense of calming relaxation and well-being for a better night’s sleep. Elizabeth Arden Research and Development chose avant-garde testing methodology to showcase the efficaciousness of Ceramide Overnight Firming Mask’s advanced scent technology. A clinical study was conducted using psychological (e.g., mood-based self-reports scales) and MRI brain scan measurements of stress and relaxation. 100% of subjects demonstrated an increase in feelings of relaxation and happiness using the MRI brain scan measurement.
“We know that the skin experiences its greatest renewal benefits during the sleep cycle, but ironically it’s also the time when the skin temperature rises, resulting in moisture loss,” says Art Pellegrino, Vice President Research and Development Elizabeth Arden. “To address this, Ceramide Overnight Firming Mask is highly focused on anti-aging benefits like firming and tightening the look of skin while simultaneously supporting skin’s natural hydration, preventing moisture loss throughout the night.”
Ceramide was launched in December 2015, and is available at Elizabeth Arden counters nationwide, and at elizabetharden.com.
INTRODUCING ELIZABETH ARDEN SKIN ILLUMINATING Reveal Your Most Perfect, Even-Toned Skin
Committed to developing ground-breaking skincare solutions for all skin types, Elizabeth Arden introduces Skin Illuminating, an advanced skincare collection that addresses the various degrees of skin discoloration, uneven texture and tone. Consisting of three products, Skin Illuminating Brightening Day Serum, Skin Illuminating Night Capsules and Skin Illuminating Retexturizing Pads, this innovative lineup is able to transform the appearance of dark spots and uneven tone, while enhancing the skin’s ability to reflect light.
Biological and environmental factors such as aging, hormones, inflammation and exposure to pollution and UV rays can produce excess melanin, resulting in dark spots and uneven skin tone. Simultaneously, aging decreases collagen and elastin and increases pore size, leaving skin thin and rough and reducing light reflectivity on the skin’s surface. As a result, skin loses its vibrant, healthy-looking glow.
With proven formula efficacy and textures that feel luxurious on application, Skin Illuminating takes a scientific approach to target dark spots and discolorations as well as the skin’s loss of radiance and luminosity, ensuring visibly brighter-looking skin.
“To achieve the most even-toned, radiant-looking skin possible, it’s important to not only focus on dialing down the darkness,” says Art Pellegrino, Vice President of R&D and Package Development for Elizabeth Arden. “It is crucial to also act on enhancing light reflectivity on the surface of the skin, with products that help to promote a brighter, more radiant complexion.”
All Skin Illuminating formulas are clinically and dermatologist tested.
Elizabeth Arden’s Skin Illuminating is available in department stores nationwide, and on ElizabethArden.com.
Introducing Ceramide Replenishing Cleansing Oil
Dissolve Makeup & Impurities in a Single Step for Soft, Moisturized, and Nourished Skin
Now you can remove makeup and impurities in a single step with Elizabeth Arden’s new, ultra-luxurious Ceramide Replenishing Cleansing Oil. Featuring a unique blend of botanical oils rich in Omega 3, 6, 9, and Vitamin E, the gentle formula clears away dirt and residue on the face, leaving skin thoroughly cleansed and feeling more resilient, radiant and refreshed.
Ceramide Replenishing Cleansing Oil is a multitasking cleanser that is ideal for both removing makeup, even waterproof mascara and eyeliner, and dissolving impurities from skin, all while nourishing skin with essential lipids to leave it feeling clean, soft, and moisturized. An extension of the skin-barrier supporting Ceramide product line, Elizabeth Arden Ceramide Replenishing Cleansing Oil fuses the emollient, antioxidant and conditioning properties of Apricot, Safflower and Olive Oils to dissolve cosmetic debris and sebum, while helping to restore the skin’s barrier layer. When massaged into the skin it effectively cleanses without leaving the skin feeling dry or tight. Suitable for all skin types including sensitive skin, Ceramide Replenishing Cleansing Oil doesn’t leave behind an oily residue or clog pores, resulting in a fresh, healthy looking complexion that is never dry or greasy.
“By nature oil attracts oil, which is why cleansing oils are an effective, single step solution to removing makeup, sebum, dirt and residue from the skin’s surface, as well as deep within the pores,” says Art Pellegrino, Vice President Research and Development Elizabeth Arden. “Ceramide Replenishing Cleansing Oil’s omega rich formula provides multipurpose cleansing and nourishing benefits without drying or irritating the skin.”
Elizabeth Arden Ceramide Replenishing Cleansing Oil is available at Elizabeth Arden counters nationwide and at elizabetharden.com.