By Annie Bi
At a time when a Korean cultural wave is landing on nearly every corner of the earth, the launch of leading K-Beauty brand, Mamonde, in the U.S. tells everything.
Mamonde, which means “my world” in French, employs sustainable practices and expertly-trained scientists who continue to unveil skincare formulas that deliver the natural energy and essence of flowers. Their nature-inspired, award-winning products that harness the energy and vitality of flowers are cultivated in its Mamonde Garden in Seoul, South Korea.
At Mamonde Garden one-day Pop-Up, an all-immersive store which was located in SoHo, people were able to relish the floral vibes and take a journey through Mamonde Garden & Lab to discover the latest botanically inspired products.
“There’s more to flowers than their beauty.” Mamonde extracts a flower’s essence in the gentlest ways, collecting only naturally fallen buds, petals and seeds to preserve their life sources and shared ecosystem with sincere care. Guided by sunlight, water, wind and soil, they carefully nurture dozens of floral species inclusive of Camellia, Hibiscus, Honeysuckle, Narcissus, Lotus and Roses as they open and close, bloom and recede, in harmony with the rhythms of nature.
Introduced as one of their top-selling products, Petal Spa Oil to Foam Cleanser simplifies the traditional K- beauty double cleanse in a single step. Dispense a generous amount of Petal Spa Oil to Foam Cleanser and gently apply on to dry skin. Then continue to massage your skin until the creamy foam develops; rinse off with water. The cleansing process has never been so quick, easy, and effective!
Floral Hydro Cream is formulated from Narcissus, with a lightweight, refreshing texture quenching and hydrating all types of skin. After cleansing your face, just apply a small amount of Floral Hydro Cream and smooth onto the skin, moving from the center of your face outward.
Mamonde’s last hero product can really blow your mind. Petal Purifying Bubble Mask magically transforms a chiffon-textured face mask into a bubble mask using only your fingers! This is a wash-off mask that deeply moisturizes and soothes exhausted skin with real Rose petals, awakening a bubbly glow on your face within minutes. Smooth and silky skin is not a dream anymore!
The brand new Mamonde Collections will feature a full range of skincare essentials including the above three key products, Single Sheet Masks, and more. Products range in price from $7-$38. The complete collections are now available exclusively on ULTA.com and are also available in select ULTA stores nationwide.