BRINGS THE TASTE OF TOKYO TO TWO MAJOR U.S. CITIES WITH LATEST EXPANSION
International Restaurant Group to Debut New Locations in New York City and Boston in Fall 2016
By AF editorial team
NEW YORK, N.Y. – International Japanese restaurant brand, YO! Sushi announces the opening of two new restaurants in the U.S., with the upcoming debut of its first stand-alone locations in New York City and Boston this fall. Demonstrating the brand’s commitment to further increasing its presence across the country, the brand will lead this exciting expansion with the opening of the first YO! Sushi in Boston, Massachusetts in October, followed by the opening of its 100th restaurant in New York City this November.
“Since 1997, YO! Sushi has revolutionized sushi and Japanese street food via our signature conveyor belts in more than a dozen countries,” said Robin Rowland, CEO of YO! Sushi. “We are thrilled to launch in New York City and Boston, two of the country’s most renowned food cities, and are excited to continue serving millions of customers worldwide.”
YO! Sushi’s U.S. expansion represents two of the most noteworthy openings for the restaurant brand this year, with its new Boston restaurant – the first stand-alone YO! Sushi in the U.S. – opening on Seaport Boulevard this October. The 2,225-square foot location will seat 65 guests and is nestled within Boston’s Seaport District. In November, YO! Sushi will open the doors to its first-ever New York City location, marking the brand’s entry into one of the world’s most influential food cities. Taking over 1,800-square feet in the heart of the city’s bustling Flatiron District on West 23rd Street, this landmark location will feature full-service dining, with a spotlight on “YO! To-Go,” the brand’s popular takeaway menu options. This location will also offer online ordering options, with the full menu available for delivery or pick-up immediately upon opening. Similar to all YO! Sushi restaurants, the menu at each location will feature over 90 dishes, including traditional sushi, fresh salads, hot dishes, and Japanese desserts on the brand’s signature conveyor belt. To further commemorate the brand’s expansion, YO! Sushi will also debut a selection of new food offerings inspired by Boston and New York City, served exclusively at each location.
As YO! Sushi approaches its 100th restaurant opening, the brand recently celebrated the one-year anniversary of its first U.S. restaurant in May 2016 with the launch and debut of its new menu across all U.S. locations, including Garden State Plaza in Paramus, NJ; The Mall at Short Hills in Millburn, NJ; Woodbury Common Outlet Mall in Central Valley, NY; The Mall at University Town Center in Sarasota, FL; and International Plaza in Tampa, FL.
For more information on the new locations, and to keep up with the latest from YO! Sushi, visit www.yosushiusa.com, or find us on Facebook, Twitter, or Instagram.
About YO! Sushi
Founded in 1997, YO! Sushi was the first to bring the concept of a Japanese ‘kaiten’ sushi bar that delivered food via a conveyor belt to the United Kingdom. YO! Sushi opened its first U.S. restaurants in the spring of 2015 in New Jersey and Florida, with over 90 locations currently worldwide. YO! Sushi’s dishes are made fresh throughout the day in each restaurant. Although sushi is at the heart of the concept, there’s a choice of over 90 Tokyo inspired items, including delicious soups, rice or noodle-based dishes, salads, tempura and hot classics. Tokyo brings an unmistakable energy that no other city can replicate… The city is a moving feast which is why YO! is TokYO!